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Her World, Her Rules

“Her World, Her Rules” is the women’s recruitment campaign of the Federació Andorrana de Basquetbol, which was presented today at the Carmen Thyssen Museum in Andorra and sponsored by the FIBA. Under this slogan, the FAB aims to reclaim social and sporting values by breaking down stereotypes and topics and doubling the number of women’s licenses during this year. In this sense, the Carmen Thyssen Museum Andorra joins the initiative and offers all the women registered during this campaign a family ticket to visit “Femina Feminae”, the current exhibition. Moreover, this campaign is in total coherence with the exhibition where the woman is themin character of the artworks. In addition, each girl will receive a T-shirt and a ball with the slogan, as well free access on the proposed campuses and the opportunity to train at BC Escaldes or BC Morabanc.

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Disseny web: Qucut Produccions + Marc Julià Disseny gràfic: Laura López Martí